PT’S COFFEE ROASTING CO. TEAMS WITH TORAÑO FAMILY CIGAR COMPANY

For “Single Region Tour”

(Topeka, Kansas) Specialty coffee roaster, PT’s Coffee Roasting Co. is proud to announce their partnership with the Toraño Family Cigar Company. The two quality-driven companies are launching the Single Region Tour to kick off the new year. The Tour will feature one of the Toraño Family’s newest blends, Single Region-Serie Jalapa, and also highlight some of PT’s award-winning single-origin coffees. The partnership, and this unique new tour, will kick off officially on January 19, 2011, at Havana Connection in Richmond, VA.

TORANOS PARTNERS WITH PTS COFFEE ROASTING CO.

Within any given region and farm, micro-climates create a unique character and special quality due to soil, shade, temperature and other natural occurring conditions. For years, specialty coffees have highlighted the distinctive flavors that come from these unique micro-lots. With Single Region Serie-Jalapa, cigar smokers can now experience the same high quality flavor by smoking a cigar where the blend originates from tobacco grown entirely from one region and one farm. The blend is made from tobacco grown exclusively from a small farm called “El Estero” in the northern-most region of Nicaragua called Jalapa. This farm has been irrigated by a natural stream, which has run through the property for centuries. The water from this stream, together with rich soil (composed of sand and red clay) has enabled this farm to grow some of the finest and most aromatic tobacco in the world.

PT’s will be sampling a few of their newest single-origin arrivals. Some of those will be the Carmen Estate 1750 Reserve of Panama, accomplished finalists in the Best of Panama competition, Finca El Socorro Maracaturra of Guatemala, a former Cup of Excellence winner, and Finca Los Planes Pacamara Variety of El Salvador, which has a 93 rating on Coffee Review and recorded a 2nd place finish in a previous Cup of Excellence competition.

“The zeal of highlighting regional flavors made the collaboration between Torano and PT’s Coffee a natural one”, stated Charlie Toraño, president of Toraño Family Cigar Company. “The events will offer great tasting cigars paired with French-pressed micro-lot coffees that will complement and enhance the flavor of both products.” The story of how each product was made will serve as a captivating lesson to connoisseurs of cigars and coffee alike. Jeff Taylor, co-owner of PT’s Coffee, supports that opinion and says, “The story and relationships with the growing regions are also another value in us working together for cigar and coffee fans. It’s a terrific pairing.”

The Single Region Tour will visit cigar stores across the country. Supporters and aficionados can log onto the Toraño and PT’s websites or their Facebook pages for a full list of dates and locations. These dates will also be sent out via Twitter.

PTs Coffee Roasting Co. roasts over 100 tons of specialty coffee annually and is among the leading roasters reviewed by industry resource Coffee Review, receiving the guide’s highest ever rating of 97 points. PT’s Coffee was also featured in Roast Magazine as “Roaster of the Year” in 2009.

PT’s Coffee Roasting Company, based in Topeka, KS, can be found at fine coffee shops and restaurants nationwide and in select Whole Foods locations. For more information: www.ptscoffee.com.  PT’s is also on Facebook: PT’s Coffee Roasting Co. and Twitter: @PTsCoffee.

A leader in the cigar industry, Toraño Family Cigar Company is a four-generation company currently based in Miami, FL. It enjoys a rich heritage and history in tobacco growing and manufacturing. For more information: www.torano.com. Toraño is also on Facebook: Toraño A family Cigar Company and Twitter: @TORANOFAMCIGARS.


Media Contact:

Jason Burton    816.679.2474

LAB5702@gmail.com

LAB 5702 – Representing PT’s Coffee

Jeff Taylor        785. 221.4121

Jeff@Ptscoffee.com

PT’s Coffee

***Photos and interviews upon request***

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